Research Catalog

Nonverbal communication in advertising

Title
  1. Nonverbal communication in advertising / edited by Sid Hecker, David W. Stewart.
Published by
  1. Lexington, Mass. : Lexington Books, [1987], c1988.

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Details

Additional authors
  1. Hecker, Sid.
  2. Stewart, David W.
Description
  1. viii, 296 p. : ill.; 24 cm.
Subject
  1. Advertising > Psychological aspects
  2. Body language
Call number
  1. JLE 87-4611
Bibliography (note)
  1. Bibliography: p. [265]-290.
Title
  1. Nonverbal communication in advertising / edited by Sid Hecker, David W. Stewart.
Imprint
  1. Lexington, Mass. : Lexington Books, [1987], c1988.
Bibliography
  1. Bibliography: p. [265]-290.
Added author
  1. Hecker, Sid.
  2. Stewart, David W.
LCCN
  1. 87017143
ISBN
  1. 0669141720 (alk. paper)
Research call number
  1. JLE 87-4611
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