Media planning
- Title
- Media planning [by] James R. Adams.
- Published by
- London, Business Books [for] the Institute of Practitioners in Advertising, 1971.
- Author
Items in the library and off-site
Displaying 1 item
Status | Format | Access | Call number | Item location |
---|---|---|---|---|
Status | FormatText | AccessRequest in advance | Call numberJBE 90-640 | Item locationOffsite |
Details
- Additional authors
- Description
- xiii, 210 p., 4 plates. illus., facsims., map.; 25 cm.
- Subject
- Call number
- JBE 90-640
- Bibliography (note)
- Bibliography: p. 201-203.
- Author
- Adams, James R.
- Title
- Media planning [by] James R. Adams.
- Imprint
- London, Business Books [for] the Institute of Practitioners in Advertising, 1971.
- Bibliography
- Bibliography: p. 201-203.
- Added author
- Institute of Practitioners in Advertising.
- LCCN
- 72185454
- ISBN
- 0220668051
- Research call number
- JBE 90-640