Research Catalog

The revolution in sales and marketing

Title
  1. The revolution in sales and marketing / Allan J. Magrath.
Published by
  1. New York, NY : American Management Association, c1990.
Author
  1. Magrath, Allan J.

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Details

Description
  1. xiii, 205 p. : ill.,; 24 cm.
Donor/Sponsor
  1. Gift of the Morgan Guaranty Trust Endowment for the Economic and Public Affairs Division
Subject
  1. Sales personnel > Effect of technological innovations on
  2. Sales management
Call number
  1. JBE 90-1785
Bibliography (note)
  1. Includes bibliographical references and index.
Author
  1. Magrath, Allan J.
Title
  1. The revolution in sales and marketing / Allan J. Magrath.
Imprint
  1. New York, NY : American Management Association, c1990.
Bibliography
  1. Includes bibliographical references and index.
LCCN
  1. 90000304
ISBN
  1. 0814459927
Research call number
  1. JBE 90-1785
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