Advertising in the 21st century: a model of advertising agency development during the next fifty years
- Title
- Advertising in the 21st century: a model of advertising agency development during the next fifty years [by] D.S. Cowan, R.W. Jones; foreword by Sir John Rodgers.
- Published by
- London, Hutchinson, 1968.
- Author
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Status | Format | Access | Call number | Item location |
---|---|---|---|---|
Status Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | FormatText | AccessUse in library | Call numberE-13 4237 | Item locationSchwarzman Building - Main Reading Room 315 |
Details
- Additional authors
- Description
- 111 p. illus.; 24 cm.
- Subject
- Call number
- E-13 4237
- Note
- "First-prize winning thesis in an international competition arranged by the Institute of Practitioners in Advertising."--Dust jacket.
- Author
- Cowan, D. S.
- Title
- Advertising in the 21st century: a model of advertising agency development during the next fifty years [by] D.S. Cowan, R.W. Jones; foreword by Sir John Rodgers.
- Imprint
- London, Hutchinson, 1968.
- Added author
- Jones, Robert William, joint author.
- Institute of Practitioners in Advertising.
- LCCN
- 76352364
- ISBN
- 0090889509
- 9780090889501
- Research call number
- E-13 4237