Pachangas : borderlands music, U.S. politics, and transnational marketing
- Title
- Pachangas : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey.
- Published by
- Austin : University of Texas Press, 2006.
- Author
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Status | Format | Access | Call number | Item location |
---|---|---|---|---|
Status Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person. | FormatText | AccessUse in library | Call numberITR 06-2160 | Item locationSchwarzman Building - Milstein Division Room 121 |
Details
- Description
- x, 235 p. : ill.; 23 cm.
- Subject
- Contents
- Introduction -- Political pachangas, marketing, and music -- A history and style of association: music, pachangas, and politics in South Texas -- Marketing pachangas: the Budgirls -- Budweiser's Hispanic Scholarship Fund Fiesta Extravaganza -- Out of a social gathering, music: galvanizing persons into politics -- Democracy and the borderlands: two versions -- Pachanga moves: a local republican and a national democratic gathering -- Ace hardware: national corporate marketers learn how the locals do it -- A private event for a public servant: "Mr. Vega" meets modernity.
- Call number
- ITR 06-2160
- Bibliography (note)
- Includes bibliographical references (p. [207]-222) and index.
- Author
- Dorsey, Margaret E. (Margaret Ellen), 1973-
- Title
- Pachangas : borderlands music, U.S. politics, and transnational marketing / by Margaret E. Dorsey.
- Imprint
- Austin : University of Texas Press, 2006.
- Edition
- 1st ed.
- Bibliography
- Includes bibliographical references (p. [207]-222) and index.
- Connect to:
- LCCN
- 2005012895
- ISBN
- 0292706901 (cl. : alk. paper)
- 0292709617 (pbk. : alk. paper)
- Research call number
- ITR 06-2160