Advertising works 14 : proving the effectiveness of marketing communications : cases from the IPA Effectiveness Awards 2005
- Title
- Advertising works 14 : proving the effectiveness of marketing communications : cases from the IPA Effectiveness Awards 2005 / edited and introduced by Les Binet.
- Published by
- Henley-on-Thames : World Advertising Research Center, 2006.
Items in the library and off-site
Displaying all 2 items
Status | Vol/date | Format | Access | Call number | Item location |
---|---|---|---|---|---|
Status | Vol/date2005 | FormatText | AccessRequest in advance | Call number*WSC-4707 2005 | Item locationOffsite |
Status | Vol/date | FormatText | AccessRequest in advance | Call numberJBF 06-247 | Item locationOffsite |
Holdings
- Location
- Schwarzman Building - Main Reading Room 315
- Format
- CD-ROM
- Call number
- *WSC-4707
- Library has
- 2005.
Details
- Additional authors
- Description
- xxii, 344 p. : ill.; 26 cm.
- Alternative title
- IPA Effectiveness Awards 2005
- Subject
- Call number
- JBF 06-247
- Note
- "DVD of the 2005 IPA Effectiveness Awards winners produced by Xtreme Information Ltd., London"--T.p. verso.
- Includes index.
- Published in association with the IPA.
- System details (note)
- DVD playable on all DVD players and most computer media players.
- Title
- Advertising works 14 : proving the effectiveness of marketing communications : cases from the IPA Effectiveness Awards 2005 / edited and introduced by Les Binet.
- Imprint
- Henley-on-Thames : World Advertising Research Center, 2006.
- System details
- DVD playable on all DVD players and most computer media players.
- Added author
- Binet, Les.
- World Advertising Research Centre.
- Institute of Practitioners in Advertising.
- ISBN
- 1841161837 (hbk.)
- Research call number
- JBF 06-247
- *WSC-4707