Research Catalog

Pioneering African-American women in the advertising business : biographies of MAD black WOMEN

Title
  1. Pioneering African-American women in the advertising business : biographies of MAD black WOMEN / Judy Foster Davis.
Published by
  1. New York : Routledge, Taylor & Francis Group, 2017.
Author
  1. Davis, Judy Foster

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FormatTextAccessUse in libraryCall numberSc E 17-316Item locationSchomburg Center - Research & Reference

Details

Description
  1. xiii, 240 pages : illustrations; 24 cm.
Series statement
  1. Routledge studies in the history of marketing ; 3
Uniform title
  1. Routledge studies in the history of marketing ; 3.
Subject
  1. Advertising
  2. Advertising executives
  3. African American women executives
  4. Advertising > United States > History
  5. Advertising executives > United States > Biography
  6. United States
  7. African American women executives > United States > Biography
  8. Biography
  9. History
  10. Black author
Genre/Form
  1. Biography.
  2. History.
Contents
  1. Introduction: Black women and Madison Avenue -- Women and African-Americans in the advertising profession: an historical overview of the industry and people -- Barbara Gardner Proctor: unconventional advertising pioneer -- Caroline Robinson Jones: tenacious advertising trailblazer -- Joel P. Martin: transformative artist -- Carol H. Williams: marathon woman -- African-American women and structural oppression in the advertising industry -- Epilogue: extraordinary women.
Call number
  1. Sc E 17-316
Bibliography (note)
  1. Includes bibliographical references and index.
Author
  1. Davis, Judy Foster, author.
Title
  1. Pioneering African-American women in the advertising business : biographies of MAD black WOMEN / Judy Foster Davis.
Publisher
  1. New York : Routledge, Taylor & Francis Group, 2017.
Type of content
  1. text
Type of medium
  1. unmediated
Type of carrier
  1. volume
Series
  1. Routledge studies in the history of marketing ; 3
  2. Routledge studies in the history of marketing ; 3.
Bibliography
  1. Includes bibliographical references and index.
Local subject
  1. Black author.
LCCN
  1. 2016030170
ISBN
  1. 9781138918313 (hardback : alk. paper)
  2. 1138918318 (hardback : alk. paper)
  3. 9781315688619 (ebook)
Research call number
  1. Sc E 17-316
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