Research Catalog

Marketing research

Title
  1. Marketing research / [by] Robert Ferber, Donald F. Blankertz [and] Sidney Hollander, Jr.
Published by
  1. New York : Ronald Press, [1964]
Author
  1. Ferber, Robert, 1922-1981.

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FormatBook/TextAccessRequest in advanceCall numberHF5415 .F373Item locationOff-site

Details

Description
  1. xi, 679 pages : illustrations; 24 cm
Subject
  1. Marketing research
  2. Administracao
Owning institution
  1. Columbia University Libraries
Bibliography (note)
  1. Includes bibliographical references.