Research Catalog

Experiments on the value of information in simulated marketing environments

Title
  1. Experiments on the value of information in simulated marketing environments / [by] Paul E. Green, Patrick J. Robinson and Peter T. Fitzroy.
Published by
  1. Boston : Allyn and Bacon, [1967]
Author
  1. Green, Paul E.

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Details

Additional authors
  1. Robinson, Patrick J.
  2. FitzRoy, Peter T.
  3. Marketing Science Institute.
Description
  1. xviii, 194 pages : illustrations; 24 cm.
Series statement
  1. Marketing Science Institute. Series of books
Uniform title
  1. Series of books (Marketing Science Institute)
Subject
  1. Marketing > Management
  2. Decision making
Owning institution
  1. Columbia University Libraries
Bibliography (note)
  1. Bibliography: p. 187-189.