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Displaying 6 of 6 results for author "Magrath, Allan J."
The revolution in sales and marketing / Allan J. Magrath.
Text
New York, NY : American Management Association, c1990.
1990
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberJBE 90-1785 | Item locationOffsite |
How to achieve zero-defect marketing / Allan J. Magrath.
Text
New York : AMACOM : Distributed by Quality Resources, c1993.
1993
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberJBE 93-1786 | Item locationOffsite |
Marketing strategies for growth in uncertain times / Allan J. Magrath ; foreword by Anthony Rutigliano.
Text
Lincolnwood, Ill. : NTC Business Books ; Chicago, Ill. : American Marketing Association, c1995.
1995
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberJBE 95-1469 | Item locationOffsite |
The 6 imperatives of marketing : lessons from the world's best companies / Allan J. Magrath.
Text
New York, NY : American Management Association, [1992], ©1992.
1992-1992
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberHF5415.122 .M34 1992 | Item locationOff-site |
A strategic framework for diagnosing manufacturer-reseller conflict / by Allan J. Magrath and Kenneth G. Hardy.
Text
Cambridge, MA : Marketing Science Institute, [1988], ©1988.
1988-1988
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberHF5415 .M31 no.88/100-88/103 | Item locationOff-site |
The 6 imperatives of marketing : lessons from the world's best companies / Allan J. Magrath.
Text
1992
1 item
| Format | Call number | Item location |
|---|---|---|
| FormatText | Call numberHF5415.122 .M34 1992 | Item locationOff-site |
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